About me
Hi, blog visitor… make yourself at home.
It took me a long time to put a personal blog up on the web, and I had mixed feelings about it. I’m always so inundated with e-mail or other duties — trying to keep a handle on my existing relationships and projects — that it seemed too challenging to post frequently.
With a fresh list of topics and some free time during my second year of business school, I took the plunge in September 2007. There’s a lot going on, and it’s too exciting to remain on the sidelines, with my audience limited only to infrequent coffee shop meet-ups, disjointed e-mail threads, and lightweight IM conversations.
But here I am, and here you are. I hope you enjoy my observations about online media and software, and my reflections on life in Boston as a business school student.
Thanks,
David
AWKWARD 3RD PERSON BIO
David Vivero is a San Francisco-based media/tech entrepreneur, strategy consultant, and author. After completing the MBA program at Harvard Business School, David founded and serves as CEO of a stealth Internet company to be launched fall 2008.
David was most recently a Summer Associate at Mayfield Fund, a Silicon Valley venture firm where David focused on early-stage investments in consumer Internet, mobile and gaming companies. During his enrollment at HBS, David also led an independent strategy consultancy through which he advised a privately-held elite New York newspaper, an LA-based online advertising platform, and a leading budget travel guides publisher.
From 2004 to 2006, he worked as a Management Associate at IDG Communications, reporting to the President and SVP of Online on issues relating to product development and marketing, technology strategy, and marketing. David was responsible for internally championing the mobile platform, leading an operational effort to encourage more stringent use of metadata throughout the company’s 300 publications, and helping to launch the company’s first digital music properties, currently known as Playlist.
In 2001, David founded Harvard Media Ventures (HMV), a profitable student-run media company that delivers to the Northeast region several print publications, an events series, a documentary movie, and B2B print/design services. Together with a few industry veterans and HMV alumni, he proudly remains on the Board of Directors of this organization based at Harvard College. Over the years, HMV’s products have earned several awards from the Associated Collegiate Press, including ‘Magazine of the Year’ and ‘Design of the Year.’ During his career at Harvard, David also co-managed his family’s real estate investment portfolio and helped found Metails.com (now Yub.com), where David served as a Board Advisor until the company’s acquisition by Buy.com in 2004.
David was published by HBS Publishing in a 2005 case study concerning Monster.com’s social networking initiative. In 2008, HBS Publishing released the case study “Visions of Web 3.0,” an introduction to Semantic Web technologies and the economic potential of structured data. His blog, at www.davidvivero.com, is focused primarily on technology entrepreneurship, media trends, and life as a business school student.
